We build your website before you pay a single dollar — then run everything that makes it ring the phone, and prove it with one honest page of numbers a month.
No contract — stop anytime, owe nothing further · a full year of support included · the site ends up yours
Most agencies sell you a proposal. We don't think you should have to imagine anything.
Tell us your business name. We build your finished website before you pay anything — your work, your town, your photos when you have them. If it doesn't make you look like the best shop in town, walk away. No hard feelings, no invoice.
Like what you see? Your first $250 puts it live, then nine more — $2,500 in total, and the site is yours. Or settle it outright and own it on launch day. Either way hosting, security, Google and updates are handled, with a full year of care included. You never touch it unless you want to.
Every month you get the Signal Report: how many calls, quote requests, and directions your site produced. You'll know exactly what you're paying for — because we track it, in writing.
A website that just sits there is a business card. Yours comes with the machinery that turns searches into calls.
Fast hosting, SSL, backups, uptime monitoring. Your site stays up and stays safe. You never think about it.
Your Business Profile set up and verified in your Google account — hours, photos, services — plus the service and town pages that put you in the results when someone searches for what you do.
Your own number stays on the site — customers reach you directly. We count every tap to call, text or get directions, and which page and search sent them. Nothing sits between you and the job.
One page, every month: who reached out, how they found you, which pages brought them in and your busiest days. Proof, not promises. This is why our clients stay.
It's live in your login — this month as it happens, and every month before it, so you can see one against the other.
One link you text when you finish. It asks for a Google review first — the one that moves your ranking — and if they'd rather not, they leave a few words and a photo for your site instead. You approve every word before it appears.
Every enquiry the site took — name, number and what they need — with your report and your reviews, on one screen. A six-digit PIN you pick yourself, and a printed card if you ever forget it.
Hours change, crew photo, new service — send it over and we take care of it. Plus a yearly refresh so the site keeps up with the work you're actually doing.
And everything else has a price tag, not a surprise. Extra pages, booking, photo galleries, rush changes — all on a menu with honest prices. You'll never get an invoice you didn't see coming.
You should be able to work out what this costs without talking to anyone. Here it is — and the full detail is one tap away.
A custom site for your trade and your town, and everything that makes it ring the phone. Yours once it's paid off.
For a company that's outgrown "just a website" — the whole operation, fitted together.
Above and beyond — software built for how you actually work, not how a product thinks you should.
See what's in each package, and how the payments work → · No contract and no cancellation fee, ever. A full year of support is included. Your domain and your Google profile are in your name from day one, always.
Nine times out of ten, the thing you want an app for — booking, quotes, job photos — works better as a feature on the site you already have. We'll tell you that to your face, because it saves you thousands.
And when you're the one in ten who genuinely needs an app? We build it simple, quote it straight, and maintain it properly. Complexity is a choice, and it's priced like one.
This one is real — open it →
Booking, quote forms, job galleries. On a site we build these are already included — on a site you already have, they're quoted before anything starts. This is what nine out of ten people actually wanted.
$5,000 to $10,000 is where an app starts, and we'd rather say that up front. A phone app is the small half — accounts, a back end, notifications and the app-store side are the rest, and that's the work you're paying for.
App stores change the rules every year. Every app we ship carries the upkeep that keeps it alive — an abandoned app is worse than none, and priced in from the start rather than sprung on you later.
AI is the biggest shift in how small businesses run since the smartphone — and the loudest people selling it have never run a business with it. We have. Our own companies run on the systems we install.
What AI can actually do for your business, what it can't, and what it should cost — from operators, not theorists. One-time engagements welcome.
AI assistants, automation, image generation — set up on your machines, configured for your work, documented so your team can run it.
Dashboards, quoting tools, internal software that fits how you actually operate — built fast, web-based, maintained on a plan.
We don't sell magic. We install working systems, hand you the keys, and stay on call. The same stack that runs our own companies — that's the demo.
Trades mostly — but the same build works for anyone selling a service to their own customers. Click your line of work and see a finished sample site, built the way we'd build yours. See every one →
The build is really free to look at — we make the finished site first and you decide after seeing it. What you pay for is the site itself: $2,500, at once or ten payments of $250. A full year of looking after it is included in that, and after the year you decide whether to keep us on — nothing charges automatically. There's no contract at any point, which is exactly why the Signal Report exists: if we're not earning it, you'll see that in writing before we do. Proof every month.
You do. Your domain and your Google profile are in your name from day one — always — and the site is yours once it's paid off, whether that's on day one or after the tenth payment. When you're ready to run it yourself we hand over the keys to a working site, not a folder of files: it moves to your own hosting account and stays live.
Stop anytime, owing nothing further. There's no contract and no cancellation fee. If you're partway through the ten payments, the site comes down until you're ready to pick it back up — what you've already paid still counts toward it. Once it's paid off it's yours outright and nothing can take it away. No hostages, no exit fees, no weirdness.
A defined package, in writing: updated photos and copy, plus one section reworked — enough to keep the site current, once a year, included. A full redesign or new pages is a separate quoted job. You'll always know which side of the line something falls on before it costs anything.
Yes — you get your own login. Your monthly report, your reviews waiting for a yes or no, and every enquiry the site has taken with the name, number and what they were after. There's no password to forget — type your email, we send a six-digit code, you're in. It's built for a phone in a truck, not a desk.
One link, which you text the customer when the job's done. It asks for a Google review first — that's the one that moves you up the map. If they'd rather not, they can leave a few words and a photo for your site instead, and nothing appears anywhere until you approve it. One ask, both outcomes useful.
Yes — and usually we'll rebuild it better for free rather than inherit someone else's duct tape. Same deal applies: see the new one finished before you decide.
For service businesses that sell a few things on the side — yes, as a feature. Full e-commerce operations are a different animal and we'd rather point you to the right specialist than sell you the wrong thing.
Your preview is typically ready inside a week — and once you say go, you're live in 24–48 hours. The slowest part is usually collecting your photos, and we handle that at the first meeting so nothing drags.
No call required, no proposal to read, nothing to imagine. Tell us who you are and you'll get a link to your finished website. If it doesn't make you look like the best shop in town, delete the email.
Prefer to answer four quick questions and get a finished site to look at?
Straight to us — a founder reads every one and replies within a business day. No questions to work through, no call to book.
Something went wrong on our end, and we'd rather tell you than let you wait on a call that isn't coming. Email build@hammerandsignal.com and we'll pick it up from there.
A founder will call within one business day — and the next thing you see after that call is your finished website. Not a proposal. The site.